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9 Powerful Ways to Quickly Grow Your Business

9 Powerful Ways to Quickly Grow Your Business

How would you quickly increase your revenue as a business owner? Tighten the purse strings on upgrades or hold off on adding to the staff? Perhaps, but there are many ways to have your revenues trending upward. So many ways that asking a handful of people at a chamber of commerce gathering could fill up several pieces of scratch paper. But to make it a little easier, we’ve gathered our favorite seven ways to quickly increase your revenue.

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5 Reasons Your Small Business Should Be Blogging

5 Reasons Your Small Business Should Be Blogging

Blogging may appear to be yet another thing to accomplish each week with little chance to yield results, but appearances are deceiving. A few words here and there can quickly add up to an online presence that further establishes your relationship not only with customers but other businesses in your industry. There are many reasons why you should be blogging, but we narrowed it down to our top five.

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Color Palette Marketing

Color Palette Marketing

What is Color Palette Marketing

Color palette marketing can be viewed as a snapshot into human psychology as color perception varies widely between everyone you meet. For example, numerous studies and polls have curated that women prefer blue, purple, green while expressing a dislike of orange, brown, and gray. For men, the preferred colors are blue, black, and green while having an opposition to brown, orange, and purple. Blue was found to be commonly preferred by both genders.

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How To Win Back Customers For Your Small Business

How To Win Back Customers For Your Small Business

Taylor Swift might not have been right about customers who take their patronage to a different business. Sometimes we can get back together. But that initial break in the business-customer relationship can leave a business owner scratching their head, wondering what or where things went wrong and what they could do to change things.

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The Buyer's Journey is your customers at different stages before they are make a purchase

What is the Buyer’s Journey and Why You Should Care

Consider how you approach making a purchase, especially if the product or service is new to you. Do you ask around to friends and family if anyone has experience with that product or service? If they do, do you get a general overview of it from them, or press for more details?

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Using Social Media for Your Restoration Business

Using Social Media for Your Restoration Business

Think of the amount of information you consume every day in the restoration business. Whether it’s going through an annual certification class, or explaining to someone on the phone how the initial restoration process will go, you’re swimming in information that is also an excellent marketing tool. Bet that’s not something you thought of this morning.

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Email Marketing

5 Best Email Marketing Tips to Boost Your Business

What Is Email Marketing

If it builds trust in a product, brand, or company, any communication via email is considered email marketing. This makes it an effective way to stay connected to current and potential customers while promoting your business. Email marketing can be a successful venture and provide a high return-on-investment (ROI) in a short amount of time.

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5 Reasons Adult Coloring Books Can Spark Creativity

5 Reasons Adult Coloring Books Can Spark Creativity

If you were to pull out a flimsy paperback coloring book with a couple of boxes of crayons or colored pencils in the break room, do you think people would whisper or sit with you, asking if you could pass the purple crayon? With the explosion of popularity of adult coloring books during the last three years, odds are you aren’t the only working-age person with a small box of coloring utensils stuffed in a desk drawer or everyday bag.

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